Complete Strategy Guide
Ultimate Event Marketing Guide Part 1
Event marketing strategies you can't miss in 2024 and beyond.
Part 1:
The Event Marketing Bible
The event marketing handbook from before the pandemic is no longer up to date. It urgently needs to be rewritten for the new world of events. Fortunately, that's exactly why we're here.
The following guide is divided into the three parts of event marketing:
The basics of event marketing
Why event marketing is a game changer
The right event marketing
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What is event marketing?
The development of event marketing
The state of event marketing in 2023
The many forms of event marketing
Event (marketing) formats
How event marketing influences customer loyalty, product training and the industry
How event marketing builds relationships and networks
How event marketing generates leads, sales and brand awareness
The 5 phases of event marketing
Setting the right event marketing goals
Creating event marketing plans
Marketing strategies after the event
Who is this for?
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Event Manager
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Event Marketer
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Content Marketer
More downloads
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- Template
Attendee Journey eBook + Template
eBook & Interactive Spreadsheet
A free Event Attendee Journey Google Spreadsheet to create and improve your own event attendee journey from beginning to end.
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- Template
Event SWOT-Analysis
White Paper & Template
The SWOT analysis for your event can be tedious, but with the right template you are well-equipped. Download your free template for your event SWOT analysis as a Google Spreadsheet.
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- eBook
eBook Event Marketing Strategy in 2024
10 Event Marketing Tips for 2024
Event and Field Marketers will love these 16 pages full of strategies that you can use today for every event format.